Avicenna pharmacies are closely connected to the communities in which they are based. Each year staff take part in a charity day to raise money for local charities chosen by each pharmacy. Past activities have included cake bakes, raffles and fancy dress days. Over the past three years pharmacies collectively raised over £6000. This was matched by head office, meaning that nearly £13,000 was shared between 22 local charities chosen by Avicenna pharmacy staff.